A dental insurer with a connected toothbrush at its core. Brush, sync, save on coverage. I led design across app, hardware, and internal tools.
App Redesign
An impending iOS update threatened to break the app entirely. Led a redesign by establishing a north star vision and foundational design system across components, patterns, and illustrations.
Onboarding
Designed onboarding from scratch to address widespread user confusion. Welcomed users, primed permissions, and clearly communicated the core exchange: brush, sync, save.
Brush Feedback
Visual language for the toothbrush LEDs including patterns for status, feedback, and sync.
Internal Tools
Extended design system to internal web tools for managing brokers and claims.
